Head Office Singapore: 31 Rochester Drive,Level 24,Singapore,138637
India Office: 880,
Adarsh Nagar,
Jogesheri West,
Mumbai,
400053
Head Office Singapore: 31 Rochester Drive,Level 24,Singapore,138637
India Office: 880,
Adarsh Nagar,
Jogesheri West,
Mumbai,
400053

idstats, inspired by human behavior. Driven by research

Mapping human behaviors to drive growth and design change






idstats is a Singapore based full service boutique research & consulting agency. We specialize in mapping human behavior to unlock consumer-centric growth and design change. We are skilled in leveraging data from various sources to curate insights. Our team includes research veterans, facilitators and trainers who have worked with Kantar, Nielsen and local polytechnics and institutes as trainers. 
Our specialist services include :
- Customized research & consultancy on demand (i.e. adhoc projects to address business challenge on hand)- Outsourced research design and quality support services to empower your teams ( i.e. training, third party support and full service research design services)- Ethnography Research and Mobile Ethnography- RedThread @ idStats CSR Initiative (i.e. needs assessment, program design and impact evaluation and training for NGO's and Social Enterprises) 




Our Approach

FUELING GROWTH & DESIGNING CHANGE

At idstats we seek to empower our clients to craft winning strategy to fuel growth & design change based on an understanding of human behavior; one which embraces the irrational nuances of human behavior and which draws on insights from analytics, explicit and implicit data.

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Research Services on Demand


As clients globally adopt DIY ( do it yourself) research solutions, at idstats we have launched our Outsourced Research Services Solutions to complement our Customized Research & Advisory Services 

Training Services

Qualitative ResearchQuantitative ResearchAnalytics And ModellingInnovation & Design ThinkingEthnography Research and Mobile Ethnography

Outsourced Advisory Services

We serve as a sounding board for your team and help share best practices to enable your team to execute DIY projects.

Outsourced Research Design and Execution Services

Research design and execution support services


We also offer research services on demand to help democratize research and enable your team to run research in-house. Mobile Ethnography Ethnography

Who we are

idstats was set up in the year 2014 as an insights consultancy by industry veterans from Nielsen, TNS, and Kantar with a focus on decoding explicit and implicit human behavior by integrating new technologies. The vision was to help our clients make more astute business decisions.
We were among'st the pioneer agencies in Singapore to leverage bio-metric tools such as eye tracking as early as 2012 and since then, we have deepened our understanding of human behavior through obtaining expertise in innovative research technologies such as semiotics and digital Ethnography, managing communities, design thinking inspired techniques, Lego workshops.


Customized Research Services

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Behavior Innovation Research

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Brand Essence Research

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User Experience Research and Mystery Shopping

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Communication Development and Testing

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Trends and Strategy Consulting

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Ethnography Research and Mobile Ethnography

Our Musings

White Papers

Articles

Our Clients

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